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CASE STUDY

Zellerfeld Fashion
Week Paris

Company

Zellerfeld

about
Men’s Fashion Week
Event energy in digital reach

During Men’s Fashion Week in Paris, we accompanied Zellerfeld as the onsite content team, as part of their collaboration with Nike and namesake.

Goal: To make the energy of the moment accessible to all those who were not on-site.

We produced content in real-time, same-day photo edits for immediate social distribution, and next-day recaps in high-end quality.

Thus, an event transformed into a digital live experience that connected fashion, innovation, and community.

At the same time, we staged the Nike pop-up store for the release of the new Air Max 1000 as a visual statement between culture and technology.

The result: High-end event communication in real-time.

FEATURES
Onsite content in real-time
Same day edits
Digital live experience
Fashion × Tech staging
CASE STUDIES

You are only as good as your next work

For Girocard, we developed an image campaign featuring the testimonial ‘Giro’ — a character somewhere between Ted Lasso and a best-buddy bank advisor.
1 & 2
Production
75+
Content Outputs
1X
Photo Shoot
As the motion-picture partner of the F50 campaign in Germany, we were responsible for concept development and execution.
7X
Individual videos
1X
Video + Photo Series
3X
Bayern Video Add-on
For the website launch of a luxury villa in Madeira, we created a comprehensive content production for performance marketing and brand presence.
450
Photos
12
Video Reels
1X
Content Hub
APX is a global online academy for football players — with a focus on training, nutrition, mindset, and coaching.
~30
Reels
3X
Main Videos
1X
Lookbook
As a strategic content partner, we developed a community-centered campaign system for KTM that combines emotion and technology.
16X
Reels
Photos
1X
BTS Documentary
The community followed along with excitement, shared, reacted, and thereby generated reach that extended far beyond the event itself.
40+
Promotion Assets
60+
Sponsor Assets
2000+
Images
For the tech platform Azqira, we developed a versatile content ecosystem for the global networking of hotels, travelers, and investors.
Content Database
Daily Image Galleries
12X
Video Formats
For the release of the Crispy Loco Chicken Burgers, we developed a campaign styled after Breaking Bad – just the way we love it: fully integrated from the concept idea to the final production.
1X
Main Video Release
2X
1 Trailer, 1 BTS Video
20
Campaign & BTS Photos
For the launch of the new Loco Chips, we managed the entire campaign production, from concept adaptation to filming and post-production.
20+
BTS Photos
2X
Social Cut-Downs
3X
Main Commercial
Together with Voelkel and Denns Biomarkt, we conceptualized the Start Shot as a product – plus a campaign that consistently relied on influencer marketing for the first time.
1X
Teaser
1X
Launch Video
Photo Shooting
For Adidas, we filmed the athlete visits at the campus, focusing on recaps, highlight clips, and authentic insights into the interaction between athletes and staff.
2-3X
2–3 smaller pieces of content (e.g., GIFs, snippets) from designated content slots
For einfachBank, we took over the concept, production, and post-production of the commercial from A to Z. Additionally, we provided a strategic recommendation for platform expansion, including social cut-downs for maximum reach.
1X
Main Video
4X
Social Cut-Downs
1X
Social Photography
For newkee, we took over the quarterly campaign production, from concept development through production to post-production of reels and photo content. Additionally, we provided strategic consulting on brand aesthetics and content utilization.
300+
Photos
30X
High-quality Reels
1X
Content Hub
Zellerfeld launches the "Sapienz" – the first 3D printed sneaker by New York-based designer Jeff Staple.
20+
Video Assets
1K+
Images
350+
Reels
Zellerfeld presented the Nike Air Max 1000 in collaboration with Nike at ComplexCon in Las Vegas! Nike's first 3D-printed sneaker – made in Germany. We had the privilege of accompanying the entire process with Zellerfeld: from concept creation, through presentations at Nike HQ in Portland, to the creative direction of the global release activation at ComplexCon in Las Vegas.
6X
Daily & Event Videos
8X
Reels
3X
Assets (Main + 1X Interview)
During Men’s Fashion Week in Paris, we accompanied Zellerfeld as the onsite content team, as part of their collaboration with Nike and namesake.
Laura Marie Geissler stands for speed, provocation, and NFT culture, but the next chapter demanded depth.
4
Different Formats
50
Individual Social Reels
2K
Over 2000 images